Authentication

All DataFlows API endpoints use Bearer token authentication. Include your token in every request header.

Required Headers

Header	Value	Required
Authorization	Bearer YOUR_API_TOKEN	Required
Accept	application/json	Required
Content-Type	application/json	POST / PATCH requests

Getting Your Token

Example Request

curl -X GET https://sms.dataflows.com.au/api/v3/profile/me \
  -H 'Authorization: Bearer YOUR_API_TOKEN' \
  -H 'Accept: application/json'

Response Format

All endpoints return JSON with a consistent envelope:

{
  "status": "success",
  "data": { ... }
}

{
  "status": "error",
  "message": "A human-readable description of the error."
}

Zapier Integration

Automate SMS workflows with 6,000+ apps — no code required. Trigger SMS from CRM events, form submissions, calendar reminders, and more.

Setup

Actions

Send SMS

Send an SMS to one or more recipients from a Zap trigger.

Field	Description
recipient	Phone number(s) with country code. Comma-separate for multiple.	Required
sender_id	Sender name or number (max 11 alphanumeric characters).	Required
message	SMS message body. You can insert dynamic data from your trigger.	Required
schedule_time	Optional scheduled send time (format: YYYY-MM-DD HH:MM).	Optional

Create Contact

Add a contact to a DataFlows contact list when a Zap trigger fires (e.g. new form submission, new CRM contact).

Field	Description
group_id	The contact list UID to add the contact to.	Required
PHONE	Phone number with country code.	Required
FIRST_NAME	Contact first name.	Optional
LAST_NAME	Contact last name.	Optional

Analyse Sentiment AI

Run AI sentiment analysis on inbound SMS text and return a sentiment score (positive / neutral / negative). Use in combination with the New SMS Received trigger to auto-route or tag conversations.

Categorise SMS AI

Classify inbound SMS into custom categories using AI. Define category labels (e.g. "Booking Request", "Complaint", "Opt-out") and the AI returns the best match.

Triggers

New SMS Received

Fires when an inbound SMS arrives in your DataFlows inbox. Payload includes the sender number, message body, timestamp, and your sender ID.

Keyword Matched

Fires when an inbound SMS contains a specific keyword (e.g. "STOP", "INFO", "YES"). Configure the keyword in the trigger settings.

SMS Delivery Status

Fires when a sent SMS changes delivery status (Delivered, Failed, Pending). Use to update CRM records or trigger follow-up actions.

Low Balance Alert

Fires when your SMS credit balance drops below a threshold you set. Use to trigger auto top-up or send a Slack alert to your team.

Power Automate Integration

Send automated SMS messages from Microsoft Power Automate and Microsoft 365 workflows — without writing code.

Overview

DataFlows SMS integrates with Power Automate via an HTTP action using the REST API. You can use it in automated cloud flows to send SMS from triggers like SharePoint updates, Microsoft Forms submissions, Outlook emails, Teams messages, and more.

Sending SMS from Power Automate

Add an HTTP action to your flow with the following configuration:

Field	Value
Method	POST
URI	https://sms.dataflows.com.au/api/v3/sms/send
Headers	Authorization: Bearer YOUR_API_TOKEN Accept: application/json Content-Type: application/json

{
  "recipient": "@{triggerBody()?['PhoneNumber']}",
  "sender_id": "YourBrand",
  "type": "plain",
  "message": "Hi @{triggerBody()?['FirstName']}, your appointment is confirmed."
}

Common Flow Templates

Sending to a Campaign List

To send to all contacts in a contact list, use the campaign endpoint instead:

{
  "contact_list_id": "YOUR_LIST_UID",
  "sender_id": "YourBrand",
  "type": "plain",
  "message": "Your scheduled message here."
}

Endpoint: https://sms.dataflows.com.au/api/v3/sms/campaign

Advanced Scenarios

See the Advanced Power Automate guide for multi-step flows, conditional SMS, and response handling. See Use Cases for industry-specific templates.

Microsoft Teams Integration

Send and receive SMS directly inside Microsoft Teams — no phone needed, no app switching.

Overview

The DataFlows Microsoft Teams integration lets your team send outbound SMS to customers and receive inbound replies in a dedicated Teams channel. All conversations are threaded by contact phone number for easy follow-up.

• Send SMS to any mobile number from Teams
• Receive inbound SMS replies directly in Teams channels
• View full two-way conversation threads
• Use your branded Sender ID
• Works with Teams desktop and mobile apps

Setup

Shopify Integration

Automated order notifications, abandoned cart recovery, two-way inbox, and bulk SMS campaigns — all inside Shopify Admin. Available on the Shopify App Store.

Setup

Automated Notifications

Each notification type is independently togglable and uses Shopify webhooks for real-time delivery.

Notification	Trigger	Available Variables
Order Confirmation	New order placed	{{customer.first_name}} {{order.name}} {{shop.name}}
Shipping Update	Order fulfilled	{{customer.first_name}} {{order.name}} {{tracking_url}}
Out for Delivery	Tracking status update	{{customer.first_name}} {{order.name}}
Delivered	Order delivered	{{customer.first_name}} {{shop.name}}
Order Cancelled	Order cancelled	{{customer.first_name}} {{order.name}}
Refund Processed	Refund issued	{{customer.first_name}} {{order.name}}
Welcome SMS	New customer account	{{customer.first_name}} {{shop.name}}
Abandoned Cart Recovery	Cart abandoned (configurable delay)	{{customer.first_name}} {{checkout_url}}

Two-Way Inbox

The inbox shows iMessage-style conversation threads grouped by customer phone number. View inbound messages and reply directly from Shopify Admin.

Bulk Campaigns

Broadcast to opted-in subscribers with AI-generated copy variants. Target from 9 audience segments: All Subscribers, VIP, Lapsed, At-Risk, Abandoned Cart, Loyalty Members, and more.

Shopify Flow

The app adds a Send SMS action and Add to SMS List action to Shopify Flow, letting you trigger SMS from any Flow event — loyalty points earned, tag added, order tagged, and more.

WordPress / WooCommerce Integration

Automated SMS order notifications for WooCommerce stores. Order confirmation, shipping updates, abandoned cart recovery, and more.

Setup

Automated Notifications

Notification	Trigger	Variables
Order Confirmation	New order at checkout	{customer_name} {order_number} {total}
Order Shipped	Status changed to Completed	{customer_name} {order_number}
Order Cancelled	Order cancelled	{customer_name} {order_number}
Refund Processed	Full refund issued	{customer_name} {order_number}
Welcome SMS	New customer account created	{customer_name} {shop_name}
Abandoned Cart Recovery	Cart abandoned (10 min–24 hr delay)	{customer_name} {cart_url}

Plugin Features

• Test Connection button — confirms API connection and shows your account name
• Sender ID dropdown auto-loaded from DataFlows — no copy-pasting
• International number support — strips spaces, dashes, brackets automatically
• Default country code setting for local numbers
• Dedicated DataFlows SMS menu in WordPress Admin sidebar

Supabase Integration

Use DataFlows as the SMS provider for Supabase Auth — send OTP verification codes and phone-based authentication to Australian numbers.

Overview

Supabase Auth supports pluggable SMS providers. DataFlows integrates as a custom SMS provider using the Twilio-compatible API format, making it simple to configure.

Configuration

OTP Message Template

Supabase sends OTP codes using the default template. You can customise the message format in Supabase's SMS template settings. The OTP code is injected as {{ .Code }}.

Your verification code is {{ .Code }}. Valid for 10 minutes.

Auth0 Integration

DataFlows is an official Auth0 Marketplace partner. Add SMS MFA and passwordless login to your Auth0 applications using DataFlows as the SMS provider.

Use Cases

Setup

Email to SMS

Send SMS directly from Outlook or Gmail by composing an email to a special gateway address. No app, no API code — just email.

How It Works

DataFlows provides an email gateway address. Send an email to that address and DataFlows converts the email subject/body into an SMS delivered to the recipient's phone.

Email Format

Email Field	Maps To
To	The DataFlows email gateway address (from your dashboard)
Subject	Recipient phone number(s) with country code (e.g. 61412345678)
Body	The SMS message text

Setup

SMS API

Send individual SMS messages or broadcast campaigns to contact lists. Schedule messages in advance or send immediately.

Send SMS

curl -X POST https://sms.dataflows.com.au/api/v3/sms/send \
  -H 'Authorization: Bearer YOUR_API_TOKEN' \
  -H 'Content-Type: application/json' \
  -H 'Accept: application/json' \
  -d '{
    "recipient": "61412345678",
    "sender_id": "YourBrand",
    "type": "plain",
    "message": "Hello from DataFlows!"
  }'

curl -X POST https://sms.dataflows.com.au/api/v3/sms/send \
  -H 'Authorization: Bearer YOUR_API_TOKEN' \
  -H 'Content-Type: application/json' \
  -H 'Accept: application/json' \
  -d '{
    "recipient": "61412345678,61498765432",
    "sender_id": "YourBrand",
    "type": "plain",
    "message": "Hello from DataFlows!",
    "schedule_time": "2026-06-01 09:00"
  }'

Send Campaign to Contact List

View a Message

List All Messages

View a Campaign

OTP API

Send one-time passwords and verification codes via SMS. OTP messages receive delivery priority for the fastest possible delivery.

Send OTP

curl -X POST https://sms.dataflows.com.au/api/v3/sms/send \
  -H 'Authorization: Bearer YOUR_API_TOKEN' \
  -H 'Content-Type: application/json' \
  -H 'Accept: application/json' \
  -d '{
    "recipient": "61412345678",
    "sender_id": "YourBrand",
    "type": "otp",
    "message": "Your verification code is 483920. Valid for 10 minutes."
  }'

Integration Examples

See the Supabase and Auth0 integration guides for using OTP with popular authentication platforms.

Contact Groups API

Create and manage contact lists. Use group UIDs when sending campaigns or adding contacts.

Create a Group

curl -X POST https://sms.dataflows.com.au/api/v3/contacts \
  -H 'Authorization: Bearer YOUR_API_TOKEN' \
  -H 'Content-Type: application/json' \
  -H 'Accept: application/json' \
  -d '{"name": "Newsletter Subscribers"}'

View a Group

Update a Group

Delete a Group

List All Groups

Contacts API

Add, update, search, and remove individual contacts within a contact group.

Create a Contact

curl -X POST https://sms.dataflows.com.au/api/v3/contacts/GROUP_UID/store \
  -H 'Authorization: Bearer YOUR_API_TOKEN' \
  -H 'Content-Type: application/json' \
  -H 'Accept: application/json' \
  -d '{
    "PHONE": 61412345678,
    "FIRST_NAME": "Jane",
    "LAST_NAME": "Smith"
  }'

View a Contact

Update a Contact

Delete a Contact

List All Contacts in a Group

Profile API

Check your SMS credit balance and retrieve account profile information.

Check Balance

curl -X GET https://sms.dataflows.com.au/api/v3/profile/balance \
  -H 'Authorization: Bearer YOUR_API_TOKEN' \
  -H 'Accept: application/json'

{
  "status": "success",
  "data": {
    "balance": 4823,
    "currency": "SMS credits"
  }
}

View Profile

curl -X GET https://sms.dataflows.com.au/api/v3/profile/me \
  -H 'Authorization: Bearer YOUR_API_TOKEN' \
  -H 'Accept: application/json'

Standard Response Format

All API endpoints return JSON with a consistent response envelope:

{
  "status": "success",
  "data": { ... }
}

{
  "status": "error",
  "message": "A human-readable description of the error."
}